From GSCC: “Ma Jun is one of China’s most prominent environmentalists. His book, China’s Water Crisis, has been compared to Rachel Carson’s Classic work, Silent Spring, which was instrumental in driving environmental change in the United States. “It’s not easy being green,” said Kermit the Frog of his amphibian existence. Talk to sourcing managers, auditing firms, and NGOs and you’ll hear it’s not so easy being truly green in supply chain management either.”
Amid continuing confusion over the scale, scope and timing of planned legislation governing carbon emissions, a leading force in the development of carbon optimisation software is warning that the entire issue could become meaningless unless all nations agree to a common emissions accounting standard.
Ewan French, co-developer of the world-beating CAST-CO2 carbon optimisation software and Chief Operating Officer of Barloworld Optimus, said this week that despite the global economic downturn, pressure on companies to reduce carbon emission remains on a sharp upwards curve – but that individual governments following their own targets and agendas will ultimately result in a dilution of the initiative unless all nations recognise and agree to adopt ‘like-for-like’ carbon calculation and accounting processes.